With 2017 approaching faster than Vicki Gunvalson to a juicy gossip fest (that she then denies being a part of, obviously), I find myself filled with hope for the new year. January 1st always feels like a fresh slate, and I’m excited to see where the new year takes my business! To me, December means cutting back on clients so I can create focused plans for the upcoming year. If you’re determined to OWN 2017, here are the top four things you should do before smashing a pomegranate on your porch on NYE!
How to Write Killer Email Subject Lines (and increase your open rates!)
Email marketing is one of the biggest tools business owners can utilize to grow their businesses, but if no one is opening your love letters, your efforts are all in vain. Writing captivating subject lines is key, and it’s something many people find difficult. Check out these tips for composing appealing email subject lines!View Full Post »
Parenting with Grace: The Secret to Being a Successful Mom Boss
When you’re running a business, while raising children and operating a household, balance doesn’t come effortlessly. Not for most of us, anyway. Typically, we settle for a mixture of days where we feel like a freakin’ boss, days that are a healthy mix of “I rock” and crying in the pantry with a candy bar, and days we’d like to strike from the memory of 90% of the people we interacted with. In my opinion, there’s only one thing that can get us moms by, and that’s parenting with grace.View Full Post »
Talk of the Town: How to Ask People to Promote Your Business
Asking someone to promote your business can be about as comfortable as that time you were standing at the front door talking to the man from the gas company and your little one came up behind you and pulled your pants down, leaving you standing in your blue underwear (no, it didn’t happen to me, but to one of my clients!). There’s something about ASKING for a plug that feels disingenuous with a side of needy. Often, people would be over the moon to share about your business, they just don’t think about it, or they aren’t sure what they could do to help. When you ask people for what you want, it may be surprising how often you get it. Want to learn how to enlist the help of friends, family, clients, and other business owners, to become the talk of the town? Here are some tips!
My Boobs Aren’t Your Business (plus other reasons mom judging needs to freakin’ stop already)
If you’re a mom, I will go ahead and assume you’ve been judged about something ridiculous, and that it totally pissed you off. Score a point for those old timers who say social media has ruined the world. Now, not only are people comfortable (delighted, even?) putting some random stranger on blast on Facebook, they seem entirely too eager to offer up their judgment filled advice to complete strangers, in real life. Let me tell you; I don’t need any sass while I’m at Target. That’s supposed to be my happy place. Only, in the past few months, I’ve had conversations about my boobs way too many times there, with total strangers. Awkward. Plus rude, insensitive, and totally irritating. If you’ve ever faced mom judging, this one’s for you.